CHAIRS, CHAIRS, CHAIRS, CHAIRS, CHAIRS,CHAIRS and some more chairs

New project , new rules and a different way to design the standard piece of furniture we all use and are familiar with. The brief asks for me to try add more value to a chair and make it so the user can have a more emotional connection with a chair. I look into:

-Measurements and angles of the standard utility chair and get a idea of size.
-Look at different types of chairs and designs and why i like them and how the designer can add value and a emtional connection.
-what type of features help make this emtional connection and how to exploit it through material and shapes and colour.
-RE DESIGN THE CHAIRRRRRRRRRRR